STEERING SUCCESS

STEERING SUCCESS

Mastering Dealership Profitability through Strategic Operations

Mastering Dealership Profitability through Strategic Operations

Presented by:

Joe Keadle
SVP of Sales & Marketing

Three Areas of Focus as we Exit the Downturn

It’s a Fiercely Competitive Market
(not in your control)

Internal Measures You Can Take to Maximize Profitability
(in your control)

Bringing it All Together
(How do your dealership numbers stack up?)

What is going on in the market?

Real Gross Domestic Product (GDP) increased at an annual rate of 3.0 percent in the second quarter of 2024, according to the “third” estimate. In the first quarter, real GDP increased 1.6 percent (revised). The second-quarter increase in real GDP was the same as previously estimated in the “second” estimate released in August.

The increase in the second quarter primarily reflected increases in consumer spending, inventory investment, and business investment. Imports, which are a subtraction in the calculation of GDP, increased.

Civilian Unemployment Rate https://www.bls.gov/charts/employment-situation/civilian-unemployment-rate.htm

Wholesale Used-Vehicle Prices Declined in September

Wholesale values reversed course and turned negative over the month of September after rising in July and August.

Wholesale used-vehicle prices (on a mix, mileage, and seasonally adjusted basis) were lower in September compared to August. The Manheim Used Vehicle Value Index (MUVVI) fell to 203.0, a decline of 5.3% from a year ago.

The seasonal adjustment to the index amplified the change for the month, as non-seasonally adjusted values fell slightly. The non-adjusted price in September decreased by 0.1% compared to August, moving the unadjusted average price down 4.9% year over year.

Down 5.3% since September 2023

Wholesale used-vehicle prices (on a mix-, mileage-, and seasonally adjusted basis) declined 0.2% from August in the first 15 days of September. The mid-month Manheim Used Vehicle Value Index decreased to 203.6, down 5.0% from the full month of September 2023.

The seasonal adjustment softened the results. The non-adjusted price change in the first half of September rose 0.2% compared to August, while the unadjusted price was down 4.6% year over year. The average change for the month of September is an increase of two-tenths of a point for seasonally adjusted values, so the current measure is below trend for the early read of the month.

Impact on Prices and Payments

Difference between the inflation rate and growth of wages in the U.S. from August 2020 to August 2024

In August 2024, inflation amounted to 2.5 percent, while wages grew by 4.6 percent. The inflation rate has not exceeded the rate of wage growth since January 2023.

Used Loan Attribute Summary

Used loan amounts decrease and despite rate increases, payments decrease YOY

Source: Experian

*most recent data as of September 2024

Used Loan Risk Distribution

Used lending sees growth in Subprime (1.4%) and Super Prime (9.9%)

Source: Experian
*most recent data as of September 2024

Used Supply

The rate of inflation exceeded the growth of wages for the first time in recent years in April 2021. In March 2024, inflation amounted to 3.5%, while wages grew by 4.7%.

Three Areas of Focus

It’s a Fiercely Competitive Market
(not in your control)

Internal Measures You Can Take to Maximize Profitability
(in your control)

Bringing it All Together
(How do your dealership numbers stack up?)

How Do I Know if My Dealership is Profitable?

Lost Revenue

Holding Costs

Break Even

What are the metrics you need to use to determine if your business is profitable?

Lost Revenue

What is it?

  • Lost revenue on aged inventory.
  • Aged inventory that doesn’t meet the dealership’s average turn-time.

How is it calculated?

Potential Sales
Age of Inventory / Average Turn-time

Potential Earnings
Potential Sales × Average Gross Profit per Unit

Lost Revenue
Number of Units (Aged Inventory) × $ Potential Earnings

EXAMPLE

Inventory:
10 units at 180 days

Turn-time:
60-days

Average gross profit:
$1,750/unit

POTENTIAL SALES
Age of inventory / Average turn-time
180 days / 60-day turn-time = 3 units

POTENTIAL EARNINGS
Potential sales × Average gross profit per unit
3 units × $1,750 = $5,250

LOST REVENUE
Aged inventory × $ Potential earnings
10 units × $5,250 = $52,500

Average Daily Holding Costs

Selling Expenses
Expenses usually not absorbed by the buyer

Average Daily Holding Costs

What is it?

  • Holding costs are those associated with unsold inventory.
  • First, you must understand your monthly holding costs before defining average daily holding costs per unit.

How is it calculated?

Monthly Holding Costs
Total monthly expenses – selling expenses

Monthly Holding Costs per Unit
Monthly holding costs / units in stock

Daily Holding Costs
Monthly holding costs per unit / # of selling days in the month

EXAMPLE

Total monthly expenses:
$50,000

Selling expenses:
$22,500

Units on the lot:
34 units

Average gross profit:
$1,750

MONTHLY HOLDING COSTS
Total monthly expenses – Selling expenses
$50,000 – $22,500 = $27,500

MONTHLY HOLDING COSTS / UNIT
Monthly holding costs / Units in stock
$27,500 / 34 units = $808.82

DAILY HOLDING COSTS
Monthly holding costs per unit / # of selling days in the month
$808.82 / 22 days = $36.76 per day

Breakeven Measurement

How long can you hold a unit in stock?

The number of days the unit can remain on lot to breakeven.

See…Math is fun!

Math is Fun!
  LOST REVENUE

Aged Inventory × $ Potential Earnings = Lost Revenue
10 units × $5,250 = $52,500 lost revenue

  HOLDING COSTS

Monthly Holding Costs per Unit / Number of Selling Days within the Month = Daily Holding Costs
$808.82 per unit / 22 days = $36.76 per day

Using a 60-day avg. turn-time, subtract from the total number of days in inventory to get a true loss
180 days in stock – 60-day avg turn = 120 days
120 days × $36.76 holding cost per day = $4,411.20/unit
$4,411.20 × 10 units = $44,112 in holding costs

  TOTAL LOSS FOR AGED INVENTORY

Potential Earnings + Total Holding Costs = Total Loss
$52,500 potential earnings + $44,112 holding costs = $96,612 in total loss

Three Areas of Focus

It’s a Fiercely Competitive Market
(not in your control)

Internal Measures You Can Take to Maximize Profitability
(in your control)

Bringing it All Together
(How do your dealership numbers stack up?)

Key Management Tools

Strongest Considerations

  • How much cash on hand?
  • Where should I be looking for cash?
  • What are my holding costs and their impact on cash?

Dealership Guidelines to Achieve Max Profitability

Questions?

Stop by Kinetic Advantage Booth to get your copy of the presentation and Dealership Profitability workbook.